Academic program

• Credits: 3(2-2-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: By the end of this course, students will have demonstrated the ability to research and analyze content for relevance, organize and plan the delivery of content in both written and orally presented formats. Organize information into easily accessible formats and write to a variety of audiences. Create reports for online delivery and submission. Work collaboratively in groups in both face-to-face and online modes. Learning outcomes identify the critical performances, and the knowledge, skills and attitudes that successful students will have reliably demonstrated through the learning experiences and evaluation in the course. To achieve the critical performance, students will have demonstrated the ability to:

• Define report scope and content
• Set writing objectives and define goals for proper messaging and delivery of information to a variety of audiences.
• Develop project roles, responsibilities and relationships
• Research, analyze, design, develop and deliver an effective written or oral presentation
• Write in clear and concise manner (business/technical writing technique)
• Define, write and review report content
• Develop and communicate project specifications
• Communicate and analyze research findings
• Build a business case that address project needs
• Present project concepts and ideas to user groups and stakeholder

Content

Part 1. Presentation skill

1.1 Introduction to presentation

1.2 Delivering presentation

1.3 Preparing presentation

Part 2. Writing skill

2.1 Introduction to academic writing and  academic reports

2.2 Ethical considerations

2.3 Basic writing skills

2.4  Resume and job application form

2.5 Writing a proposal

2.6 Writing informational reports

2.7 Research paper

2.8 Internship report

Reading list

Textbook

1. Mike Markel and Stuart A. Selber (2017). Technical Communication (12th ed.). MacMillan.
2. John M. Lannon and Gurak, Laura J.(2018). Technical Communication. Pearson.

References

1. Kolln, M. and Gray, L. (2012). Rhetorical Grammar: Grammatical Choices, Rhetorical Effects (7th ed.). New York: Longman.

Study and examination requirements and forms of examination

• The overall grade of the course is evaluated throughout the learning process, including two main points: the mid-term score (50%) and the final exam score (50%).
• Individual Assessment 1: 10%
• Individual Assessment 2: 10%
• Writing: 10%
• Group presentation: 10%
• Participation: 10%
• Final exam: 50%

• Credits: 2(1-2-0-4) ~ 3.25 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: The course aims to provide basic knowledge about business processes, enterprises, business analysis, general understanding of strategic and functional management activities in enterprises, as a basis for learning other subjects majoring in business, economics and management. After completing this course, students will be able to: state the definition and role of business and business analysis; describe the main contents in the process of business administration, business analysis; analyze the factors affecting inside and outside the business results of the enterprise; introduce the main contents of the areas of corporate governance and business analysis

Content

1. Introduction to School of Economics and Management
2. Business and Finance Analytics - Program description and purpose, etc.
3. Basic concepts of Business and Finance Analytics, Organizations
4. Resume, Interviewing, and Networking

Reading list

Text book

English books

1. Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson (2018), Essentials of Business Analytics, Third Edition. Cengage Learning, Year: 2014. ISBN: 128518727X,9781285187273

Vietnamese book

1. Viện Kinh tế và Quản lý (2019), Chương trình đào tạo chương trình Phân tích kinh doanh

References

1. Schniederjans, M. J., Schniederjans, D. G., & Starkey, C. M. (2014). Business analytics principles, concepts, and applications with SAS: what, why, and how. Pearson Education.

Study and examination requirements and forms of examination

The overall grade of the course is evaluated throughout the learning process, including two main points: the mid-term score (50%) and the final exam score (50%).

• Class participation: 10%
• Writing: 20%
• Group presentation: 20%
• Final exam: 50%

• Credits: 2(2-1-0-4) ~ 3.25 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course equips students with basic knowledge of concepts, methods, and techniques that support the design, improvement, administration, configuration, enactment, and analysis of business processes, in order to minimize cost and maximize value creation through continuously assessing the efficiency and effectiveness of these processes. After completing this course, students will be able to: (1) model simple business processes in terms of people, and activity sequences involved, the data and materials flowing through those sequences; (2) assess the documented business processes using their key performance indicator such as efficiency, intended service quality, process flexibility and costs associated with occurred failures; (3) diagnose problems and formulate improvements as well as estimate the effects of these improvements in terms of the above process metrics; and (4) explain the concept of business process management and its relationships with other modern management solutions such as Total Quality Management, Lean and Six Sigma, Enterprise Resource Planning, and Business Process Reengineering.

This subject presents the following topics (1) Introduction to Business Process Management; (2) Business processes modeling; (3) Business process analysis; and (4) Business process improvement.

Content

Chapter 1: Introduction to Business Process Management
1.1 Definition of Business Process
1.2 Typology of Business Process
1.3 Concepts and roles of Business Process Management
1.4 Principles of Business Process Management
1.5 Business Process Management System
1.6 Information Technology in Business Process Management
Chapter 2: Business Process Design, Modelling, and Simulation
2.1 Concepts and roles of Business Process Design
2.2 Business Process Models
2.3 Steps to design Business Process
2.4 UML language in Business Process Design
2.5 Definition and classification of Business Process Modeling
2.6 Steps to Business Process Modeling
2.7 Application of @Risk and SimQuick in Business Process Modeling
Chapter 3: Business Process Analysis
3.1 Definitions and content of Business Process Analysis
3.2 Criteria for measuring Business Process Performance
3.3 Business Process Analysis Models (Balance Scorecard, Cost of Quality, DEA)
3.4 Practice Business Process Analysis with Excel Add-ins
Chapter 4: Business Process Improvement
4.1 Definitions and Importance of Business Process Improvement
4.2 Tools for Business Process Improvement (7 QC tools, Lean, 6 Sigma)
4.3 Steps for Business Process Improvement Program
4.4 Change Management during Business Process Improvement

Reading list

Textbook:
English Language Book

1. Laguna, Manuel, & Marklund, Johan. (2013). Business process modeling, simulation and design. CRC Press.

Reference：

Vietnamese Language Materials

1. Brocke, Jan vom, and Michael Rosemann (2015). Handbook on Business Process Management 1: Introduction, Methods, and Information Systems. Springer Publishing Company, Incorporated.
2. Brocke, Jan vom, and Michael Rosemann (2015). Handbook on Business Process Management 2: Strategic Alignment, Governance, People and Culture. Springer Publishing Company, Incorporated
3. Boutros, T., & Purdie, T. (2014). The process improvement handbook: a blueprint for managing change and increasing organizational performance. McGraw-Hill Education

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 20%
• Mid-term: 25%
• Final exam: 50%

• Credits: 2(2-1-0-4) ~ 3.25 ECTs
• Prerequisite: None
• Pre-courses: EM1010 (Introduction to Management)
• Co-requisite Courses: None

Objectives and Contents: This course aims to equip students with knowledge and skills relating to activities of organizations, groups in organization, factors influencing in activities of organizations and groups. This subject consists of: (1) Research methodology of organizational behavior; (2) the basis of individual behavior; (3) Values, attitudes and satisfaction towards work; (4) motivation; (5) the basis of group behavior; (6) group behavior and conflict; (7) innovation and development in organizations.

Content

Chapter 1: General introduction to organizational behavior
1.1. Definition of organizational behavior
1.2. Roles of organizational behavior
1.3. Relationship between organizational behavior and management
1.4. Functions of organizational behavior
1.5. Opportunities and threats of organizational behavior
1.6. Related fields of study
Chapter 2: Foundations of individual behavior
2.1. Bio characteristics
2.2. Ability
2.3. Personality
2.4. Theories of learning
Chapter 3: Perception, values, attitudes and job satisfaction
3.1. Perception
3.2. Values
3.3. Attitudes
3.4 Job satisfaction
Chapter 4: Motivating employees
4.1. Definition and roles of motivation
4.2. Theories of motivation
4.3. Application in organizations
Chapter 5: Foundations of group behavior
5.1. Definition and classification
5.2. The importance of teamwork
5.3. Model of group behavior
5.4. Key factors of effective teamwork
5.5. Techniques of group decision making
Chapter 6: Organizational communication
6.1. Definition and functions of communication in organizations
6.2. Communication process
6.3. Types of communication in groups and organizations
6.4. Common forms of communication
6.5. Factors affecting communication
Chapter 7: Leadership and Authority
7.1. Definition of leadership
7.2. Human factor in organizations
7.3. Leadership methods
7.4. Leadership styles
7.5. Authority and types of legitimate authority organizations
7.6. Conflict in organizations
Chapter 8: Organizational Culture
8.1. Definition of organizational culture
8.2. Elements of building an organizational culture
8.3. The impact of culture on organizational behavior
8.4. Creating and maintaining organizational behavior

Reading list

Text book

1. Bùi Anh Tuấn, Phạm Thúy Hương (2017). Organizational Behavior. National Economic University Publishing House (Vietnamese).

Reference

1. Stephen P. Robbins and Timothy A. Judge, (2018). Organizational Behavior, Student Value Edition 18th Edition, Pearson, ISBN: 978-0134729664
2.  McShane S.L., Von Glinow M.A. (2017). Organizational Behavior, 8th edition, NewYork: McGraw-Hill Co.

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 10%
• Mid-term: 25%
• Final exam: 60%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: EM1100 (Principles of Microeconomics)
• Co-requisite Courses: None

Objectives and Contents: This course aims to equip students with basic concepts of marketing, the role of marketing to individuals and organization doing business in market mechanism and key decisions of marketing in the enterprise. After completing this subject, students will be able to: describe the marketing activities to be done and the role of marketing in a business organization, distinguish between marketing and sales, presenting the general process of marketing activities in the enterprise: macro environment analysis, market research, competitors analysis, market segmentation, target market selection, developing marketing-mix strategies and programs; name and describe criteria used to market segmentation, target market selection; explain advantages and disadvantages of target market selection strategies; present the content of marketing-mix policies: Product, Price, Place, Promotion; compare various types of marketing-mix strategies for different types of products and market conditions.

This module consists of: overview of marketing; (2) marketing information system and market research; (3) marketing environment; (4) purchasing behavior of customers; (5) segmentation, target market selection and positioning; (6) decisions about products; (7) pricing decisions; (8) distribution decisions; and (9) marketing communication decisions.

Content

Chapter 1: Introduction to marketing
1.1 Marketing as an Activity
1.2 Marketing as a Management Philosophy
1.3 Core Marketing Concepts
1.4 Roles of Marketing for Organizations and Individuals
Chapter 2: Marketing Information System and Market Research 
2.1 Marketing Information and Marketing Decisions
2.2 Collecting Internal Marketing Information
2.3 Collecting Marketing Intelligence
2.4 Market Research
Chapter 3: Marketing Environment for Enterprises 
3.1 Macro-marketing environment
3.2 Micro-marketing environment
Chapter 4: Customer Buying Behavior 
4.1 Importance of Studying Customer Buying Behavior
4.2 Buying Behavior of Consumers
4.3 Buying Behavior of Industrial Customers
4.4 Buying Behavior of Non-profit Organizations
Chapter 5: Market Segmentation, Targeting and Positioning 
5.1 Introduction
5.2 Market Segmentation
5.3 Target Market Selection
5.4 Positioning
5.5 Differentiation
Chapter 6: Product Decisions (P1) 
6.1 Introduction to P1
6.2 New Product Development
6.3 Product Brand Decisions
6.4 Package Decisions
6.5 Supportive Service Decisions
6.6 Product Portfolio Decisions
6.8 Product Life Cycle and Marketing Decision
Chapter 7: Price Decisions (P2) 
7.1 Introduction to P2
7.2 Pricing Methods
7.3 Types of Pricing Policies
7.4 Changing Prices and Adapting to Price Changes
Chapter 8: Place Decisions (P3) 
8.1 Introduction to P3
8.2 Channel Design Decisions
8.3 Channel Member Management Decisions
8.4 Retailing and Wholesaling
8.5 Logistics in Distribution
Chapter 9: Marketing Communication (P4) 
9.1 Introduction to P4
9.2 Integrated Marketing Communication (IMC)
9.3 Advertising
9.4 Sales Promotion
9.5 Public Relations (PR)
9.6 Direct Marketing
9.7 Personal Selling

Reading list

Textbook:
Vietnamese Language Book

1. Nguyen Tien Dzung (2012), Giao trinh Marketing can ban (Basic Marketing Textbook), Vietnam Education Publisher.

English Language Book

1. Philip Kotler & Gary Amstrong (2021), Principles of Marketing, 18th edition, Pearson Publisher. ISBN-13: 978-1-292-34113-2

Reference：

1. William D. Perreault Jr., Joseph P. Cannon, E. Jerome McCarthy (2013), Basic Marketing: A Marketing Strategy Planning Approach, 19th edition, McGraw-Hill Education. ISBN-13: 978-0078028984.
2. Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan (2017), Marketing 4.0: Moving from Traditional to Digital, John Wiley & Sons, Inc., Hoboken, New Jersey. ISBN 978-1-119-34106-2.

Study and examination requirements and forms of examination 

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 10%
• Mid-term: 25%
• Final exam: 60%

[1] Trường Đại Học Luật HN, Giáo trình Luật Thương Mại, (2019) 2 tập, NXB CAND, Hà Nội
HANOI University of Law, Commercial Law Textbook, (2019) 2 volumes, People's Public Security Publishing House, Hanoi
[2]. Vũ Quang (2012), Luật Kinh doanh, NXB CTQG Hà Nội
Vu Quang (2012), Business law, Hanoi National Political Publishing House

References

[1] Phạm Duy Nghĩa (2019), Luật Kinh tế, NXB CAND Hà Nội
Pham Duy Nghia (2019), Economic Law, Hanoi People's Public Security Publishing House
[2] Phạm Duy Nghĩa (2006), Luật Doanh Nghiệp, Tình huống- Phân tích - Bình luận, NXB ĐHQGHN
Pham Duy Nghia (2006), Enterprise Law, Cases - Analysis - Commentary, VNU Publishing House
[3] Raymond Wacks (2011), Triết học luật pháp, Phạm Kiều Tùng dịch. NXB Tri Thức, Hà Nội
Raymond Wacks (2011), Philosophy of law, translated by Pham Kieu Tung. Tri Thuc Publishing House, Hanoi

Study and examination requirements and forms of examination 

• After-school exercises should be completed by students independently after each class
• Class participation: 10%
• Assignments: 10%
• Mid-term: 20%
• Final exam: 60%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: MI2020 (Probability and Statistics)
• Co-requisite Courses: None

Objectives and Contents: This course equips students with basic knowledge of data collection, descriptive analysis, inferential statistical analysis, forecast based on statistics in economics and business. After completing this subject, students will be able to: understand characteristics of two main fields of statistics; know how to present, describe statistical data by frequency tables, graphs, and quantities such as mean, median, and standard deviation; calculate the confidence intervals of the mean and the population proportion; know how to state the null hypothesis and the alternate hypothesis; perform parametric test on one, two and more than two populations; perform univariate and multivariate regression and correlation analysis; know how to forecast based on time series; understand the scope of the application and know how to perform some common non-parametric tests.

This module consists of (1) overview of statistics; (2) statistical data collection; (3) descriptive analysis by frequency table and graphs; (4) descriptive analysis by numerical measures; (5) random variables and common probability distributions; (6) distribution of sample parameters; (7) estimation and confidence intervals; (8) one-sample and two-sample tests of hypothesis; (9) analysis of variance (ANOVA); (10) linear regression and correlation analysis; (11) multiple regression; (12) non-parametric tests; (13) forecast on time series data and (14) index.

Content

Chapter 1: Introduction to Statistics
1.1 Definitions and history of statistics
1.2 Methods of statistical research
1.3 Roles of statistics in economics and business
1.4 Some commonly used concepts in statistics
1.5 Overview of statistical research process
Chapter 2: Statistical data in economics and business
2.1 Definitions and classification of data
2.2 Basic statistical indicators in economics and business management
2.3 Collecting data methods
2.4 Sampling methods
2.5 Survey methods
2.6 Errors in statistical surveys
Chapter 3: Statistical data visualization by tabular and graph displays
3.1 Visualizing Data For A Categorical Variable
3.2 Visualizing Data For A Quantitative Variable
3.3 Summarizing Data For Two Variables
3.4 Data visualization practice with Excel/SPSS
Chapter 4: Summarizing data by numerical measures
4.1 Measures of central tendency
4.2 Measures of dispersion
4.3 Measures of distribution shape and detecting outliers
4.4 Five-number summaries and box plots
4.5 Measures of association between two variables
4.6 Descriptive data analysis practice with Excel/SPSS
Chapter 5: Interval Estimation and Hypothesis testing about population parameters
5.1 Sampling distributions
5.2 Theory about interval estimation and hypothesis testing
5.3 Interval estimation and hypothesis testing for one population
5.4 Interval estimation and hypothesis testing for two population
5.5 Determining sample size
5.5 Hypothesis testing and decision making
Chapter 6: Analysis of variance
6.1. An introduction to experimental design and analysis of variance
6.2 One-way ANOVA
6.3 Two-way ANOVA
6.4 ANOVA practice with Excel/SPSS
Chapter 7: Nonparametric test
7.1 Introduction to nonparametric test
7.2 Wilcoxon signed-rank test
7.3 Wilcoxon test for difference between two independent samples
7.4 Wilcoxon test for difference between two matched samples
7.5 Kruskal Wallis test for multiple independent samples
7.6 Chi-square test for the goodness of fit
7.7 Chi-square test for the independence
7.8 Non-parametric test practice with SPSS
Chapter 8: Regression and correlation
8.1 Introduction to correlation and regression
8.2 Simple linear regression
8.3 Linear correlation
8.4 Correlation between qualitative variables
8.5 Multiple linear regression
8.6 Regression with qualitative variables
8.7 Non-linear regression
8.8 Data Analysis with regression

Reading list

Textbook:
English Language Book

• Anderson, David R., Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran (2017), Statistics for Business and Economics 13th, South-Western Cengage Learning, USA.

Software:

• Microsoft Excel and tools support for statistical analysis (add-ins) Data Analysis and IBM SPSS.

Reference：

1. Daniel J. Denis (2019), SPSS Data Analysis for Univariate, Bivariate, and Multivariate Statistics, John Wiley & Sons, Inc, USA.
2. Douglas A. Lind, William G Marchal, Samuel A. Wathen (2012), Basic Statistics for Business and Economics 8th, McGraw-Hill Education, USA.

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 20%
• Mid-term: 25%
• Final exam: 50%

• Credits: 2(2-1-0-4) ~ 3.25 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course equips students with basic knowledge of business ethics, philosophies of business ethics and corporate social responsibility; methods and tools for analyzing ethical behavior in business; aspects of business ethics in the operation of a business and the relationship between business ethics and corporate culture.

This course includes: (1) Business ethics and ethical issues in business; (2) Philosophies of business ethics and corporate social responsibility; (3) Methods and tools for analyzing ethical behavior in business; (4) Aspects of business ethics in the operation of a business and (5) Relationship between business ethics and corporate culture.

Content

Chapter 1: Business Ethics and related issues
1.1. Definition of ethics
1.2. Business ethics
1.3. Business ethics problems occurring
Chapter 2: Philosophy of business ethics and Corporate social responsibilities
2.1. Fundamental business ethics philosophies
2.2 CSR
2.3 Distinguish the business ethics and CSR
Chapter 3: Methods and tools to analyze the ethic behaviors in business
3.1. Decision making on ethics issues in doing business
3.2. Factors influencing on business ethics
3.3 Behavior analysis: Algorithm, ethics and problem-solution analysis
Chapter 4: Aspects of business ethics in a company
4.1. HRM
4.2 Marketing
4.3 Finance
4.4. Sales
Chapter 5: Relationship between business ethics and corporate culture
5.1. Types of corporate culture
5.2. Building up corporate culture
5.3. Improving the organization system
5.4. Building the ethics-based management method
5.5 Setting up the system to implement the business ethics and corporate culture

Reading list

Text book

1. Laura P. Hartman, Joe Desjardins, translated by Võ Thị Phương Oanh, Dương Ngọc Dũng (2011). Business Ethics. HCMC Tong hop publish house.
2. Nguyễn Mạnh Quân (2015). Business ethics and corporate culture. National Economic University Publish House

Reference:
Vietnamese books

1. Nguyễn Ngọc Thắng (2015). Corporate Social Responsibility. Hanoi Vietnam National University Publish house

English books

1. Archie B. Carroll and Ann K. Buchholtz (2012). Business and Society: Ethics, Sustainability, and Stakeholder Management. 8th edition, New York: Cengage Learning

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 10%
• Mid-term: 25%
• Final exam: 60%

• Credits: 3(2-2-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course aims to provide students with basic and modern knowledge of operation management – managing all activities related to the process of creating products and services in the business. After completing this subject, students will be able to: apply equipped methods and quantitative models to solve the various problems of business management through the accompanying exercises and assignments. This module provides students with the important theoretical background in production system, main issues of operation management, and methods, quantitative and qualitative analytical tools to solve those problems

Content

Chapter 1. Overview Of Production And Production Management
1.1. Understand the production
1.2. Production classification
1.3. Contents and goals of production management
1.4. The relationship between production management and other management functions in the enterprise
1.5. Structure of production system
1.6. Productivity
1.7. Chapter practice exercises
Chapter 2. Capacity Management
2.1. Definition of capacity
2.2. Capacity classification
2.3. Calculating capacity
2.4. The criteria for evaluating the use of capacity
2.5. Chapter practice exercises
Chapter 3. Production Cycle
3.1. Definition of production cycle
3.2. Structure of the production cycle
3.3. Calculating production cycles for simple manufacturing processes
3.4. Calculating production cycles for complex manufacturing processes
3.5. Solutions to reduce production cycle
3.6. Chapter practice exercises
Chapter 4. Production Planning
4.1. The concept and importance of planning in production management
4.2. General process of production planning
4.3. Aggregate plan (medium-term production plan)
4.4. Short-term production planning
4.5. Chapter practice exercises
Chapter 5. Organization Of Line Manufacturing

5.1. Concept of production line
5.2. Classification of production lines
5.3. Organization of production line continuous
5.4. Organization of production line discontinuous
5.5. Solutions to ensure efficient operation of the production line
5.6. Chapter practice exercises
Chapter 6. Short-Term Production Planning
6.1. Overview of short-term production planning
6.2. Manufacturing Operations Planning Systems
6.3. Method for Job-shop scheduling
6.4. Chapter practice exercises
Chapter 7. Planning For Service System
7.1. The concept and characteristics of the service
7.2. Service classification
7.3. Short-term production planning for service system
7.4. Queuing theory
7.5. Chapter practice exercises
Chapter 8. Planning for A Project-Based Production
8.1. Project concept
8.2. Methods of planning for project-based production
8.3. Reduce project cycle time (PERT/COST)
8.4. Adjust plans when resources are limited
8.5. Chapter practice exercises

Reading list 

Textbook:  

1. Nguyen Thanh Hieu, Truong Duc Luc & Nguyen Dinh Trung. (2018). Operational management Curriculum. Publishing House of the National Economics University.
2. Nguyen Van Nghien. (2009). Production and operation management. Vietnam Education publishing house.

Reference：

1. William J. Stevenson. 2021. Operation Management. McGraw-Hill Companies. ISBN13: 9781260238891. 14th Edition.
2. Jay Heizer, Barry Render, Chuck Munson. 2017. Operations Management: sustainability and supply chain management. Published by Pearson. ISBN: 13:0-13-413042-2. 12th Edition.

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 20%
• Mid-term: 25%
• Final exam: 50%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course aims to equip students with knowledge and skills relating to concept, principles and the major parts of accounting. After completing this subject, students will be able to: independently make and check the reasonableness and validity of different types of significant accounting vouchers; record the basic economic transactions in the relevant accounting books; keep track of the accounting and calculation cycle of accounting to determine the ordinary business performance of the enterprise; read and understand the main content presented on the financial statements of the enterprise. The main content of the course are: Overview of accounting; Determining the book value of accounting objects; Accounting account and double entry book; Accounting of major business processes; Accounting vouchers and books; The accounting report of the enterprise; Organization of accountancy.

Content

Chapter 1: Overview of accounting 
1.1. Basic accounting concepts
1.2. Accounting objects
1.3. Introduction to financial statements
1.4. GAAP
1.5. Accounting environment
Chapter 2: Accounting vouchers 
2.1 Definition
2.2 Categorization
2.3 Voucher content
2.4 Regulation related to vouchers
2.5 Voucher process
Chapter 3: Account 
3.1 Definition and account structure
3.2 Rules to record accounts
3.4 Double entry
3.4 Recording business transactions into accounts
3.5 Vietnamese chart of accounts
Chapter 4: Accounting books 
4.1 Definition, roles and categories of accounting books
4.2 Recording accounting books
4.3 Types of accounting books
4.4 Accounting books in accounting software
Chapter 5: Accounting supply process 
5.1 Some concepts
5.2 User account
5.3 Method of accounting
Chapter 6: Accounting of production process 
6.1 Definition and classification of production costs
6.2. Calculation and determination of production factors
6.3 Calculating the cost of the finished product
6.4 Production process accounting
Chapter 7: Accounting of consumption process
7.1 Some concepts
7.2 User account
7.3 Method of accounting
Chapter 8: Financial statements 
8.1 Some general problems with the financial reporting system
8.2 Balance sheet
8.3 Report of business results
8.4 Cash flow statement
8.5 Notes to the financial statements
Chapter 9: Organization of accounting work 
9.1 Accounting apparatus
9.2 Organization model of the accounting apparatus
9.3 Build the voucher system
9.4 Organize the application of accounting account system
9.5 Organize the application of accounting forms
9.6 Identify other accounting policies
9.7 Preparation of specific reports

Reading list

Textbooks

1. Principles of Accounting, University of Economics Ho Chi Minh City, 2019, Finance Publisher

References

Vietnamese references

1.  Quốc hội nước CHXHCN Việt Nam (2015). Luật kế toán.
2. Bộ Tài chính (2014). Thông tư 200/2014/TT-BTC
3. Bộ Tài chinh (2000-2005). Chuẩn mực kế toán Việt nam.

English references

1. John J. Wild, Ken W. Shaw (2019). Fundamental of Accounting Principles 25th Edition. Mc Graw Hill Education.

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class.
• Group homework: 15%
• Big assignment: 15%
• Final exam: 70%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: EM3500 (Principles of Accounting)
• Co-requisite Courses: None

Objectives and Contents: This course aims to equip students with initial knowledge of corporate finance in order to create firm background for further study of the content of corporate finance management. After completing this subject, students will gain basic knowledge of corporate finance and  initial skills to make financial decisions in the enterprise including: Financial relationships of enterprises; Assets and capital of the enterprise; Cost management, cost accounting, profit determination; Mobilizing capital for production, business activities and long-term investment projects; Profit distribution and reinvestment; Financial planning of enterprises. This course consists of: Overview of corporate finance; Expenses, revenues and profits of enterprises; Assets and funding sources of enterprises; The cash flow in the business; Time value of money, rate of return and risk; Evaluation and selection of long-term investment projects of enterprises; The cost of capital and the capital structure of the enterprise; Analysis of corporate finance and financial planning.

Content

Chapter 1: Overview of corporate finance
1.1. Concept, role and position of DNC
1.2. Enterprise operations and corporate governance content
1.3. The concept of “economic issues” and the approaches of corporate finance
1.4. Factors affecting the organization of the DNC

Chapter 2: Assets-Capital, Expenses-Revenue and profit of the business
2.1. Overview of assets and capital of the business
2.2. Business expenses of the enterprise
2.3. Revenue and income of the business
2.4. Profits of the business
Chapter 3: The Time Value of Money
3.1. The basic concepts
3.2. Present value and future value of a simple cash flow
3.3. Present value and future value of annuity
3.4. Extraordinary compounding of interest
3.5. Effective interest rate for the year
Chapter 4: Capital sources and tools for raising capital of enterprises
4.1. Overview of capital sources and tools for raising capital of enterprises
4.2. A general model for determining the value of a firm's capital raising tools
4.3. Model to determine the value of corporate bonds
4.4. Model to determine the value of preferred shares of the enterprise
4.5. Model to determine the value of public shares of the enterprise
Chapter 5: Analysis of corporate financial situation
5.1. Overview of the analysis of the financial position of the business
5.2. Overall analysis of financial position through financial statements
5.3. Analyze financial metrics
5.4. General analysis of financial situation
Chapter 6: Cost of capital and capital structure of the enterprise
6.1. Basic concept of the firm's cost of capital
6.2. The model determines the average cost of capital and the component cost of capital
6.3. Apply the average cost of capital model and construct the marginal cost of capital (MCC) curve.
Chapter 7: Making budget estimates, evaluating and selecting long-term investment projects of enterprises
7.1. Overview of long-term investment of enterprises
7.2. Evaluation and selection of investment projects
7.3. Determine the project's cash flow
Chapter 8: Business financial planning
8.1. Goals of financial planning
8.2. Contents of financial planning
8.3. Financial planning process
8.4. Financial planning illustration
8.5. Forecast of additional capital needs (AFN)

Reading list

Textbook:  

1. Tran Ngoc Tho, Modern Corporate Finance (2nd Edition, revised), Information and Communication Publishing House, 2018-2019
2. Vu Duy Hao, Tran Minh Tuan, Textbook of Corporate Finance, National Economics University Publishing House, 2019
3. Eugene F. Brigham , Joel F. Houston , Fundamentals of Financial Management, 14th edition , Cengage Learning, 2021
4. Slide of lecture on Corporate Finance compiled by BM QLTC teacher group, edited by Dao Thanh Binh.

Reference：

1. Nghiem Si Thuong, Basic Textbook of Financial Management, Education Publishing House, 2010
2. Corporate Finance, Ho Chi Minh City Economic Publishing House 2020
3. Aswath Damodaran, Corporate Finance: Theory and Practice, John Wiley & Sons.
4. George E. Pinches, Foundations of Financial Management, McGraw

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Assignments: 20%
• Mid-term: 25%
• Final exam: 50%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course provides training and implementation on the concepts and techniques relating to Performance Management, and the benefits these will bring to an organisation. After this course, students will be able to: (1) Understand the relevance of performance management for strategic decision-making, (2) Develop skill to interpret, evaluate and recommend strategies for decision making to have competitive advantage, (3) Apply Information Technology (IT) – based and Econometric tools for performance management, and (4) Evaluate the risks associated with strategies of an organization.

This course consists of: Overview of Corporate Performance Management, Measuring SBUL level performance, Linking performance management to strategic planning, Building a Strategy-centric Culture, Performance Evaluation and Corporate Failure.

Content

Chapter 1: Overview Of Corporate Performance Management
1.1 Definition, role and content of corporate performance analysis
1.2 Corporate performance analysis method
1.3 Data resource in corporate performance analysis
1.4 Corporate performance analysis framework
1.5 New measurement tools for managers
Chapter 2: BSC, KPI And Management By Objectives
2.1 Value stream
2.2 Concept of management by objective
2.3 Balance scorecard
2.4 KPIs
Chapter 3: Financial Performance Analysis
3.1 Cost analysis
3.2 Revenue and profit analysis
3.3 Breakdown point analysis
3.4 DuPont analysis
Chapter 4: Customer And Stakeholders
4.1 Interests of customer and stakeholders
4.2 satisfaction of customer and stakeholders
4.3 Criteria to measure satisfaction of customer and stakeholders
Chapter 5: Internal Processes
5.1 Supply chain analysis
5.2 Production performance analysis
5.3 Marketing analysis
Chapter 6: Learning And Development Capability
6.1 Human resource analysis
6.2 Analysis of and development capability

Reading list

Textbook

1. Conrad G. Carlberg (2019), Business Analysis with Microsoft Excel, Pearson Education, Inc.
2. Umit S. Bititci (2016), Managing Business Performance: The Science and the Art, John Wiley & Sons, ISBN:9781119025672

References

1. Fiorenzo Franceschini, Maurizio Galetto, Domenico Maisano, (2017), Designing Performance Measurement Systems - Theory and Practice of Key Performance Indicators, Springer
2. Paul Roetzer (2014), The Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success, John Wiley & Sons, ISBN: 978-1-118-88358-7
3.  Steven M. Bragg (2002), Business Ratios and Formulas 3rd Edi., A Comprehensive Guide

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 10%
• Project Work: 25%
• Personal Assignment: 15%
• Final exam: 50%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: IT1016 (Introduction to Information Technology)
• Co-requisite Courses: None

Objectives and Contents: This course aims to equip students with basic concepts relating to building and administrating the management information system, methods to analyze factors and develop decision support system for enterprises. After completing this subject, students will be able to:  design and manage organizations with the help of information technology; identify and access the latest information technology; manage changes in the organization due to changes in information technology; identify and master market opportunities driven by information technology to develop existing organizations and create new ones.

This module consists of: (1) overview of the information system; (2) components of the information system: hardware, software, communication systems, and database; (3) building and developing information systems; (4) decision support system; (5) integrated information system; (6) e-commerce; and (7) management of information system applications in changing business environments.

Content

Chapter 1: Overview Of The Management Information System
1.1. Data, Information, and Information Systems
1.2. Components of Management Information System
1.3. Types of Management Information Systems
1.4. Roles of Management Information System
1.5. Global Business and Information Systems
Chapter 2: Components Of The Information System: Hardware, Software, Communication Systems
2.1. Hardware Platforms
2.2. Software Platforms
2.3. Communication Systems
2.4. Emerging Technologies
Chapter 3: Components Of The Information System: Database
3.1. Database Management Systems
3.2. Database Models
3.3. Data Warehouse
3.4. Tools and Technologies for Accessing Information from Database
3.5. Information Policies, Data Administration, and Data Quality Assurance
Chapter 4: Building And Developing Information Systems
4.1. Management Information System Development Cycles
4.2. Methodologies for Modeling and Designing Systems
4.3. New Approaches for Developing Information Systems
4.4. Managing Information System Project
Chapter 5: Decision Support System

5.1. Decision Support Systems
5.2. Expert Systems
5.3. Group Decision Support Systems
5.4. Geographic Information Systems
5.5. Business Intelligence and Knowledge Management
Chapter 6: Integrated Information System
6.1. Enterprise Applications
6.2. Interorganizational Systems
6.3. ERP, SCM, and CRM
6.4. E-commerce
Chapter 7: Securing Information System
7.1. Business Values of Security and Control
7.2. Risks to Information Systems
7.3. Controls
7.4. Security Measures
7.5. Securities and Disaster Recovery
Chapter 8: Management Of Information System Applications In Changing Business Environments
8.1. Managing Knowledge
8.2. Enhancing Decision Making
8.3. Managing Global Systems
8.4. Creating and Maintaining Strategic Information Systems

Reading list

Textbook

1. Pham Thi Thanh Hong (2012). Hệ thống thông tin quản lý. Bachkhoa Publishing House
2. Kenneth C. Laudon and Jane P. Laudon, (2020). Management Information Systems: Managing the Digital Firm (16th Edition). Pearson

References

1. Keri E. Pearlson, Carol S. Saunders, and Dennis F. Galletta, (2016). Managing and Using Information Systems, Binder Ready Version: A Strategic Approach (6th Edition). Wiley, ISBN: 978-1119244288
2. Ken J. Sousa and Effy Oz, (2014). Management Information Systems (7th Edition), Cengage Learning, ISBN: 978-1285186139
3. Joseph Valacich and Christoph Schneider (2018). Information System Today: Managing the Digital World, 8th Edition. Pearson

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 5%
• Individual Work: 25%
• Group Assignment: 20%
• Final exam: 50%

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: EM1010 (Introduction to Management)
• Co-requisite Courses: None

Objectives and Contents: The course helps students understand the role of human resource management in production and business in order to improve the operational efficiency of enterprises, describe and apply human resource planning process and HR arranging techniques in different enterprises, work performance evaluation methods assessing work performance, applying rules in building compensation systems in various organizations, applying techniques in solve problems arising in labor relations, able to evaluate and propose improvements to improve the efficiency of human resource management at enterprises. The course includes (1) Introduction to Human Resource Management; (2) Human resources planning and human resources arrangement; (3) Training and development; (4) Work performance evaluation; (5) Compensation; (6) Labor relations; (7) Current issues and trends of Human Resource Management.

Content

Chapter 1: Introduction to Human Resource Management
1.1 Concept, role and meaning of Human Resource Management
1.2 The formation and development process of human resource management
1.3 Main activities of Human Resource Management
1.4 The role of the functional division to Human Resource
1.5 Operation environment of Human Resource Management
Chapter 2: Human resource planning and arrangement
2.1. Job design and analysis
2.2. HR planning
2.3. HR recruitment and selection of the organization
Chapter 3: Training and Development
3.1. Career orientation and development for new person
3.2. Human resources training and development
Chapter 4: Work performance evaluation
4.1. The concept, purpose and importance of the work performance evaluation
4.2. Implementation content and process
4.3. Work performance evaluation methods
4.4. Evaluation activities development and implementation
Chapter 5: Remuneration system
5.1. Basis for building remuneration system
5.2. Setting up and Managing wages and salaries
5.3. Forms of payment
5.4. Financial incentives
5.5. The benefits for employee
Chapter 6: Labor relations
6.1. Concept, content of labor relations
6.2. Labor disputes and labor dispute resolution
6.3. Labor contract and collective labor agreement
6.4. Grievances of employees
6.5. Labor discipline
Chapter 7: Current issues and trends of Human Resource Management

Reading list 

Textbook:

1. Tran Thi Kim Dung (2018). Human Resource Management. Finance Publishing House

Reference：

1. Dessler, Gary (2020). Fundamentals of human resource management. Pearson Higher, 15th Edition
2. Greer, C.R., 2021. Strategic human resource management. Pearson Custom Publishing.
3. Phạm Thị Kim Ngọc (2020). KPIs Công cụ hữu hiệu trong đánh giá thực hiện công việc tại các trường Đại học Kỹ thuật và Công nghệ, Nhà xuất bản Bách Khoa

Study and examination requirements and forms of examination 

• After-school exercises should be completed by students independently after each class
• Exercise at class /Attendance: 5%
• Group assignments: 10%
• Mid-term: 25%
• Final exam: 50%

• Credits: 3(2-2-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: : EM1010 Principal of Management
• Co-requisite Courses: None

Objectives and Contents: The module provides basic knowledge about strategic management principles and their application in practical business activities of enterprises. The main contents include: Basic concepts of strategy and strategic management; Mission goals of the business; Strategic management model of the enterprise (strategic planning, organizing strategy implementation, evaluating, controlling, adjusting the enterprise's strategy on the basis of analysis of the external and internal business environment of the enterprise); The main business strategies of the enterprise; Competitive strategies and strategies in the context of international economic integration.

Content

Chapter 1: Overview of strategy and strategic management
1.1. Definition,
characteristics and role of strategy
1.2. Categories,
requirements and components of strategy
1.3. Definition of strategic management
1.4. Levels of strategic management
1.5. Strategic management process
1.6. Responsibilities of strategic management
1.7. Challenges of strategic management

Chapter 2: Strategic environment analysis
2.1. External environment analysis (2)

2.2. Internal environment analysis (1)

2.2. Internal environment analysis (2)

Chapter 3: Corporate Strategies
3.1. Organic growth strategies

3.2. Inorganic growth strategies

3.3. Retrenchment strategy

3.4. International strategies

Chapter 4: Competitive strategies
4.1. Cost leadership strategy

4.2. Differentiation strategies

4.3. Concentration strategies

Chapter 5: Strategy implementation and control
5.1. Organization design

5.2. Functional strategy implementation

5.3. Strategic implementation control

Reading list 

Textbooks:  

[1] Nguyễn Ngọc Điện (2017), Bài giảng Quản lý chiến lược, NXB Đại học Bách Khoa Hà Nội.
[2] Nguyễn Văn Nghiến (2016), Bài giảng Quản lý chiến lược, NXB Đại học Bách Khoa Hà Nội.

References:   

[1] Thomas L. Wheelen; J. David Hunger (2018), Strategic Management and Business policy: Globalization, Innovation and Sustainability, 14th editions, Pearson.
[2] Hill, Charles W.L., Gareth R. Jones (2016), Strategic Management Theory: An Integrated Approach, Cengage Learning, 12th edition
[3] Charles W. L. Hill; Gareth R. Jones (2010), Theory of Strategic Management with cases, South-Western Cengage Learning, 9th edition

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 15%
• Assignments: 15%
• Mid-term: 20%
• Final exam: 50%

• Credits: 3(2-2-0-6) ~ 4.67 ECTs
• Prerequisite: EM3500E (Principles of Accounting)
• Pre-courses: EM3500E (Principles of Accounting)
• Co-requisite Courses: None

Objectives and Contents: This course provides students with an overview of managerial accounting in organizations, ranging from the basic concepts to various managerial accounting techniques. The course content includes (1) Introduction to Management Accounting, (2) Basic Cost Management Concepts, (3) Product costing Systems, (4) Activity-Based Costing and Management, (5) Cost-Volume-Profit Analysis, (6) Variable Costing and the Costs of Quality and Sustainability, (7) Financial Planning and Analysis: Master Budget and Flexible Budgeting, (8) Standard costing and Variance analysis, (9) Pricing calculations, (10) Decision Making: Relevant Costs and Benefits. Moreover, the course allows students to evaluate and be able to choose appropriate managerial techniques in a certain business context.

Content

Chapter 1. Introduction to management accounting
1.1. Managerial Accounting: A Business Partnership with Management
1.2. How Managerial Accounting Adds Value to the Organization
1.3. Objectives of Managerial Accounting
1.4. Managerial Accounting in Different Types of Organizations
1.5. Managerial versus Financial Accounting
1.6. Where Do We Find Managerial Accountants in an Organization?
1.7. The Operational Context of Managerial Accounting
1.8. Managerial Accounting as a Career
1.9. Managerial Accounting and the Ethical Climate of Business

Chapter 2: Basic Cost Management Concepts
2.1. Overview of costs
2.2. Product Costs, Period Costs, and Expenses
2.3. Costs on Financial Statements
2.4. Basic Cost Management Concepts: Different Costs for Different Purposes
2.5. Cost Classifications for Predicting Cost Behavior
2.6. Traditional and Contribution Format Income Statements
2.7. Cost Classifications for Assigning Costs to Cost Objects
2.8. Cost Classifications for Decision Making

Chapter 3: Product Costing systems
3.1. Job-Order Costing System

3.2. Process-Costing System

Chapter 4. Activity-Based Costing and Management
4.1. Activity-Based Costing: An Overview
4.2. Designing an Activity-Based Costing (ABC) System
4.3. The Mechanics of Activity-Based Costing
4.4. Comparison of Traditional and Activity-Based Costing

4.5. Activity-Based Management
4.6. Customer-Profitability Analysis
4.7. Activity-Based Costing in the Service Industry
4.8. Focus on Ethics: Ethical Issues Surrounding Activity-Based Costing

Chapter 5. Cost-Volume-Profit Analysis
5.1. Illustration of Cost-Volume-Profit Analysis
5.2. The Break-Even Point
5.3. Contribution-Margin Approach
5.4. Graphing Cost-Volume-Profit Relationships
5.5. Applying CVP Analysis

5.6.CVP Analysis with Multiple Products
5.7. CVP Relationships and the Income Statement
5.8. Cost Structure and Operating Leverage
5.9. Assumptions Underlying CVP Analysis

Chapter 6. Variable Costing and the Costs of Quality and Sustainability
6.1. Illustration of Absorption and Variable Costing
6.2. Absorption costing
6.3. Marginal costing (variable costing)

6.4. Marginal costing and absorption costing compared.
6.5. Costs of Assuring Quality
6.6. Costs of Environmental Sustainability

Chapter 7: Financial Planning and Analysis: Master Budget and Flexible Budgeting
7.1 Why do organizations prepare budgets?
7.2 A framework for budgeting
7.3 The master budget

7.4. Flexible Budgets
7.5 Preparing forecasts.
7.6 Alternative approaches to budgeting

Chapter 8: Standard costing and Variance analysis
8.1 Standard costing and standard costs
8.2 Cost variances
8.3 Sale variances and operating statements
8.4 Interpreting variances and deriving actual data from variance detail.
8.5 Limiting factor analysis

Chapter 9: Pricing calculations
9.1 Full cost-plus pricing
9.2 Marginal cost-plus pricing
9.3 Transfer pricing

Chapter 10. Decision Making: Relevant Costs and Benefits
10.1 The Managerial Accountant’s Role in Decision Making
10.2 Relevant Information
10.3 Identifying Relevant Costs and Benefits
10.4 Accept or Reject a Special Offer
10.5 Outsource a Product or Service
10.6 Add or Drop a Service, Product, or Department
10.7 Joint Products: Sell or Process Further
10.8 Decisions Involving Limited Resources

10.9 Other Issues in Decision Making

Reading list

Textbook
[1] Hilton, R.W. and Platt, D.E., (2019) Managerial Accounting: Creating Value in a Dynamic Business Environment 12th Edition. (International Edition), McGraw-Hill, New York.
References
[1] Management Information- ICAEW-CFAB. (Current year textbook)
[2] Garrison, R.H. Noreen, E. and Brewer, P. (2017) Managerial Accounting, 16th edn, McGraw Hill.

Study and examination requirements and forms of examination

• After-school exercises should be completed by students independently after each class
• Class participation: 10%
• Assignments: 20%
• Mid-term: 20%
• Final exam: 50%

• Credits: 3(2-1-1-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course provides fundamental and essential knowledge for database management systems, especially in relational model; fundamental skills of designing and developing a relational database. Be able to design effective database schemas for realistic applications. The course provides: (1) Relational Model, (2) Entity Relationship, (3) Data Modelling and Normalization, (4) Database Design and Implementation.

• Credits: 3(2-1-1-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: After completing the course, students can be able to:

• Gain a comprehensive understanding of data science as an interdisciplinary field.
• Be able to creatively apply digital data to answer real-world puzzles.
• Benefit from the seminar and project-oriented format of this course by launching potential collaborations with other students and faculty.
• Build computational skills pertinent to specific research questions.

The course provides following contents: Supervised learning: Crush course on Data Classification, Eager vs. Lazy learning: Decision Tree and k-Nearest Neighbors, Probabilistic models: Näive Bayes classifier; Ensemble methods, bagging and boosting: Random Forest and AdaBoost; Classification performance evaluation: Precision/Recall/F1, Accuracy and ROC Curves; Unsupervised learning: Crush course on Clustering Data; Distance and similarity measures & K-means clustering; Hierarchical Clustering and Dendrograms; Density-based clustering; Clustering performance evaluation; Applications of texts and documents analysis; Natural Language Processing and Part-of-speech tagging; Sentiment Analysis; Networks: Statistical descriptors of networks: link analysis, centrality, and prestige; Network clustering: modularity and community detection; Dynamics of information and epidemics spreading: threshold and information cascade models; Network visualization algorithms: spring-like layouts, multidimensional scaling, Gephi; Intelligent systems: Recommender systems & Collaborative filtering

• Credits: 3(3-1-0-6) ~ 4.67 ECTs
• Prerequisite: None
• Pre-courses: None
• Co-requisite Courses: None

Objectives and Contents: This course provides fundamental and essential mathematics knowledge for business data analytics, introduction to business data. The students will be also provided some skills and techniques in using computer-based tools for basic as well as data analyses. After this course, learners will be able to:

• Understand the basic concepts and theories of Business Analytics
• Apply data analysis techniques like descriptive, predictive and prescriptive analysis.

This course provides the knowledge of Descriptive Analysis, Predictive Analysis, Prescriptive Analysis, and some advance topics for Business Analytics.